The Digital Home of Robert John Davis

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Why challenge a word that has become one of the most common terms in digital marketing? The reasons are plenty. No word in the interactive marketing lexicon derails strategic thinking …

April 21, 2013 Comments are off
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I was thinking about metadata this morning, as I often do. (I will leave it to the reader to decide how that reflects upon my psyche.) More to the point, …

April 21, 2013 Comments are off
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Like it or not, successful video producers have adjusted the output of their craft to mesh with the quick-judgment sensibilities of online video viewers. After all, if a video doesn’t …

April 20, 2013 Comments are off